The purpose of the paper is to explore various situations in which video content on the mobile phone is useful. The related work section shows that video content on the mobile phone is only viewed for a few minutes and found in two situations to avoid boredom at home or bus stops. Therefore this paper highlights some other situations when video viewing on the mobile device is useful:
Individual Viewing: As learnt earlier, they are used mostly to kill time, for e.g when traveling on a bus. In certain cases, to avoid looking odd sitting alone in a public place, people take out there devices. Sometimes, to avoid small talk with others and look busy. However, they say people do need to feel "settled" in order to watch a video, therefore, if they have a short period of free time they will not watch it or if they are distracted by the environment.
Coordinating Mobile Viewing with Family: Here the authors say that people do not get the time to watch their fav videos therefore, when they are picking up family members they can watch highlights of a game. Another point was that people have personal preferences due to which they can watch private content on the mobile device.
Watching at Home: While other family members are watching something on the TV that isnt your preference you can sit with them and watch what you like on the device.
Sharing the Experience: They gave an example of school kids watching a movie together in school. Giving them an opportunity to share something they all liked and discuss it. Similarly, you can keep family videos to share with friends and colleagues.
Owning and Exchanging Content: The authors found that how its a status quo to own and exchange content among school going kids.
Getting the Content: Finally the authors discuss how difficult it is to get content on the devices.
Review: I felt through out the paper that they were trying to exploit ways of getting media to play a role in our day to day lives. I understand the important of news, traffic reports, etc but media. Personally i didnt feel very comfortable with the examples they provided as well.
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